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Generic Public Relations: Strategies And Tactics - 9Th Edition By Dennis L. Wilcox And Glen T. Cameron (2008) Details

  • The best price of Generic Public Relations: Strategies And Tactics - 9Th Edition By Dennis L. Wilcox And Glen T. Cameron (2008) by Jumia in Egypt is 328 EGP
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Jumia's Description

  • Category Type: Human & Public Relations
  • ISBN: 9780205581481.0
  • Author: Dennis L. Wilcox and Glen T. Cameron
  • Publisher: Allyn & Bacon

Comprehensive and current, Public Relations: Strategies and Tactics 9th edition helps readers better understand the basic concepts, strategies and tactics practiced in public relations today. In its ninth edition, Public Relations: Strategies and Tactics combines numerous real life case studies with fundamental concepts of the field to help readers relate theory to the actual practice of public relations. The text is grounded in scholarship and includes references to landmark studies and time honored public relations techniques. Written in a disarming and accessible style, this edition focuses on the application of technology and encourages readers to think about creative uses of new media

Product Features:
  • Binding: Handcover
  • Language of Text: English
  • Number of Pages: 612
  • Publication Year: 2008
  • ISBN: 9780205581481

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