‎"‎Henry Mintzberg‎'‎s views are a breath of fresh air which can only encourage the good guys‎.‎‎"‎ The Observer ‎"‎My favourite management book of the last 25 years‎?‎ No contest‎.‎ The Rise & Fall of Strategic Planning‎.‎‎"‎ Tom Peters‎,‎ managment guru Strategy is the most prestigious but also the most confusing part of business‎.‎ Managers are constantly bombarded with new jargon and the latest fads promising the magic bullet for every strategic problem‎.‎ The world of strategy can seem to be an impenetrable jungle‎.‎ Strategy Safari presents a powerful antidote to the dilemma of needing to know about strategy and yet not being able to find any comprehensible guidelines‎.‎ This revised edition is a comprehensive‎,‎ colourful and illuminating tour through the wilds of strategic management‎.‎ In this provocative‎,‎ jargon‎-free and extremely readable guide‎,‎ top strategy authors Mintzberg‎,‎ Ahlstrand & Lampel clearly set out and critique each of the ten major schools of strategic management thinking to help you grasp what you really need to know‎.‎ Take the strategy safari ‎-‎- your business will thank you for it‎.‎