Following in the bestselling footsteps of Little Red Book of Selling‎,‎ Little Red Book of Sales Answers‎,‎ Little Black Book of Connections‎,‎ and The Little Gold Book of YES‎!‎ Attitude‎,‎ Jeffrey Gitomer‎'‎s The Little Green Book of Getting Your Way digs deep into the 9.5 elements that make persuasion‎,‎ and getting your way‎,‎ happen‎.‎ By breaking down the elements‎,‎ the reader will begin to understand‎,‎ take action‎,‎ become proficient‎,‎ and then master the ability to persuade‎.‎ Because persuasion occurs in so many different areas of life and business‎,‎ Gitomer leads the reader from mental readiness to the principles of getting your way and the power that persuasion offers‎.‎ He challenges the reader to prepare before they present‎,‎ to prepare before they try to persuade‎.‎ He demonstrates how to change a presentation into a performance and shows how this can be done in any environment‎.‎ But because persuasion most often takes place in business‎,‎ he draws special emphasis to the reader‎'‎s ability to write and sell persuasively‎.‎ The book talks about the persistence that enables winning persuasion‎.‎ He brings the Benjamin Franklin quote "If at first you don‎'‎t succeed‎,‎ try‎,‎ try again" to the Gitomer level of "You only fail when you decide to quit‎,‎" and the book ends challenging the reader how to think about excellence and eloquence‎.‎ It will be up to the reader to take advantage of the opportunity and harness the power‎.‎