For undergraduate and graduate courses in entrepreneurship and/or small business management‎.‎ Discover how to successfully launch and manage a small business‎.‎ Open your students‎'‎ minds to the possibilities‎,‎ challenges‎,‎ and rewards of becoming a small business owner with Entrepreneurship and Effective Small Business Management‎.‎ This text provides students with the tools they need in order to launch and manage a small business‎.‎ This Eleventh Edition continues to provide students with a practical‎,‎ hands‎-on approach to launch a business that has the greatest chance for success‎.‎ This edition features ten new cases and the most recent statistics‎,‎ studies‎,‎ surveys‎,‎ and research about entrepreneurship and small business management‎.‎