- Major New York Times bestseller
- Winner of the National Academy of Sciences Best Book Award
- Selected by the New York Times Book Review as one of the best books
- A Globe and Mail Best Books of the Year
- One of The Economist's Books of the Year
- One of The Wall Street Journal's Best Nonfiction Books of the Year
In the international bestseller, Thinking, Fast and Slow,
Daniel Kahneman, the renowned psychologist and winner of the Nobel
Prize in Economics, takes us on a groundbreaking tour of the mind and
explains the two systems that drive the way we think. System 1 is fast,
intuitive, and emotional; System 2 is slower, more deliberative, and
more logical. The impact of overconfidence on corporate strategies, the
difficulties of predicting what will make us happy in the future, the
profound effect of cognitive biases on everything from playing the stock
market to planning our next vacation―each of these can be understood
only by knowing how the two systems shape our judgments and decisions.
Engaging
the reader in a lively conversation about how we think, Kahneman
reveals where we can and cannot trust our intuitions and how we can tap
into the benefits of slow thinking. He offers practical and enlightening
insights into how choices are made in both our business and our
personal lives―and how we can use different techniques to guard against
the mental glitches that often get us into trouble. Winner of the
National Academy of Sciences Best Book Award and the Los Angeles Times
Book Prize and selected by The New York Times Book Review as one of the ten best books of 2011, Thinking, Fast and Slow is destined to be a classic.