Always has made a woman’s period a more positive, happier experience. Always, the world’s leader in feminine protection is dedicated to helping women embrace womanhood positively—from the very beginning of puberty through their adult lives. With Always, you're GOOD TO GO with up to 8 hours NO STAIN NO CHECK. Features and Benefits include: 1. More value for money, absorbs up to 3 times more with superior dryness. 2. New generation of flexi wings for stay in place and side leakage coverage 3. Optimised chasis for better body fit and overall improved experience.

About the brand

Making every day more than ordinary

Our P&G brands are trusted in millions of living rooms, kitchens, laundry rooms, and bathrooms—and have been passed down from generation to generation. Over the course of 181 years, they’ve challenged convention, led innovation, and helped shape culture.

But no matter how much we grow, we always keep ourselves grounded in our deep- purpose, values, and principles.