LG Nano Cell technology delivers more colors at wide viewing angles. Find out how Nano Cells work and how they'll transform your favorite entertainment.LG Nano Cell technology uses particles to absorb unwanted light wavelengths and enhance the purity of the red and green colors displayed on the screen. In addition, they create subtler, more accurate colors that stay true, even at wide viewing angles. So, even if the whole family is gathered around the TV, everyone has the best seat in the house, whether they’re front and center, or across the room and off to the side.NANOCELLNanoCell delivers incredible picture quality with enhanced colour purity. Nanoparticles are used as colour purifiers that refine red and green wavelengths to reproduce vivid, accurate colours.A7 GEN3 AI PROCESSOR 4KThe powerful a7 Gen3 Processor delivers spectacular viewing and sound experience by enhancing picture and sound sources. It delivers an amazing viewing experiences no matter what the source.THINQ AITV takes a giant leap forward.Transform your TV into a central hub with intelligent ThinQ AI. With natural voice recognition, LG ThinQ AI allows you to command and control your Home IoT ecosystem. With Google Assistant and Amazon Alexa built-in, LG ThinQ AI makes life so much more convenient.DOLBY VISION IQ & ATMOSEnjoy professionally mastered visual and sound at home. Watch Dolby enhanced movies the way they should be - absolutely breathtakingly. With Dolby Vision IQ, the screen brightness, colour and contrast are intelligently adjusted for content and lighting conditions. Plus, Dolby Atmos delivers an immersive audio experience, for maximum enjoyment.FILMMAKER MODE™Watch it the way it’s shown in cinemas. FILMMAKER MODE (TM) adjusts the picture, turning off motion smoothing for a Cinematic experience. Watch films with the creative intent and cinematic experience preserved.*FILMMAKER MODE™ is a trademark of UHD Alliance, Inc.A WORLD OF ENTERTAINMENTDive into a wide variety of content to choose from with Disney+, the Apple TV app and Netflix. From the latest movies, TV shows, and documentaries, to live sports and more, find them all in one place. Just sit back and enjoy.*Apple, the apple logo, and Apple TV are trademarks of Apple Inc, registered in the US and other countries. Apple TV+ is a trademark of Apple Inc.DISNEY+All your favourite Disney content, all in one place. Disney+ gives you full access to stream classics, binge on new originals, or catch the latest movies. With Disney, Pixar, Marvel, Star Wars and more - there's something for everyone.HDR 10 PROLG NanoCell TVs utlise our HDR10 PRO technology to optimise detail in conventional HDRLOW INPUT LAGLG TV allows users to synchronise their senses with real-time scenes in a fast-paced game with low input lag.HDMI 2.1Smoother gameplay for the win. The certified high performance HDMI 2.1 hardware enables High Frame Rate (HFR is 4K HDR at 120fps), 48Gbps bandwidth, Variable Refresh Rate (VRR), ALLM and eARC. These latest features allow for fast-moving content in high-resolution and smooth, synchronised graphics. It's a more lifelike gaming experience.HGIG MODEHGiG delivers gaming graphics best matched with the identified specifications and performance levels on your TV. With LG TV, play a wide selection of games with the confidence in a TV that will show games at their best.SPORTS ALERTStay on top of your game.Sports Alert notifies you about key moments before, during and after games for sports like the Premier League, NBA and NFL. If these games are being broadcast on Free-to-Air TV you'll never have to worry about missing the big plays from your favourite teams, even when you're watching other content.MOTION PROSee movement in detail. Motion blur should be avoided when watching sports. Now, with the Motion Pro feature, watch movement with mininmal blur on your LG TV.ADD SOPHISTICATED AMBIANCEWith its minimal Nano Bezel, is designed to blend into your home interior and delivers immersive viewing experience without distraction.