Coconut-derived charcoal toothpaste, provides naturally whiter teeth. Sensodyne's active ingredient is clinically proven to provide sensitivity protection around the clock, seven days a week* *With twice daily brushing. Product benefits: Long-lasting sensitivity protection* Contains fluoride to protect against cavities Helps remove stains for whiter teeth Helps maintain healthy gums 24/7 Freshens breath *With twice daily use Caution & Warnings: Keep out of reach of children. Not for use by children under 12 years of age, unless on advice of a dental professional or physician. Sensitive teeth may indicate an underlying problem that needs prompt care. If symptoms persist or worsen, see your dentist. If irritation occurs, discontinue use & consult your dentist or doctor as soon as possible if you experience swelling of the mouth or face. Ingredients: Aqua, Sorbitol, Hydrated Silica, Glycerin, Potassium Nitrate, Charcoal Powder, Cocamidopropyl Betaine, Aroma, Xanthan Gum, Sodium Fluoride, Sodium Saccharin, Sodium Hydroxide, Sucralose, Limonene. ACTIVE INGREDIENTS: Contains Sodium Fluoride 0.3152% w/w (1450ppm Fluo The active ingredient in Sensodyne is clinically proven to deliver 24/7 Freshens breath sensitivity protection With twice daily use Also contains: Coconut-derived charcoal to deliver naturally whiter teeth Always read the label before use."