International Business Paperback Details

  • The best price of International Business Paperback by Noon in Egypt is 540 EGP
  • Available payment methods are
    Cash on DeliveryCredit CardE-Payment
  • Delivery fees are 15 EGP, with delivery expected within 1-7 day(s)
  • Similar products to International Business Paperback are sold at Noon, Jumia with prices starting at 750 EGP
  • The first appearance of this product was on Jul 22, 2019
  • Amongst similar products of International Business Paperback the cheapest price is 224.40 EGP from Noon

Technical Specifications

Author 1:Michael R. Czinkota
Author 2:Ilkka A. Ronkainen
Author 3:Michael H. Moffett
Author 4:Svetla Marinova
Author 5:Marin Marinov
Language:English
Publisher:John Wiley and Sons Ltd
Number of Pages:632
About the Author:Dr Svetla Marinova joined Birmingham Business School in 2001. (University of Birmingham) She has previously held academic positions at Copenhagen Business School, The University of Groningen and the University of Gloucestershire teaching marketing and international business subjects. Her research interests are in International Marketing and international Business. Marin Marinov is Professor of International Business and Management at the University of Gloucestershire. Michael Czinkota is an Associate Professor at the McDonough School of Business at Georgetown University. He specializes in Marketing and International Business Strategy and has consulted with companies such as AT&T, IBM, General Electrics and Nestle. Professor Czinkota has been listed as one of the three most productive contributors to International Business Research in the Journal of International Business Studies. Ilkka Ronkainen is an Associate Professor at the McDonough School of Business at Georgetown University. He specializes in Marketing and International Business and has spoken on global business at IBM and at the Helsinki School of Economics, Finland. Michael Moffett is an Associate Professor of Finance at Thunderbird, The Garvin School of International Management.
Book Description:Essential reading for students studying International Business at Undergraduate and Postgraduate level, this text is based on the US book 'International Business' 7 th Edition by Michael R. Czinkota, Ilkka A. Ronkainen, and Michael H. Moffett. Presenting an up-to-date and complete exploration of international business issues and practice, the text is built upon a strong foundation of theory and includes current examples, cases and insights showing how global businesses apply these concepts. The text examines the role and impact of culture and also includes numerous current world maps, helping learners develop and refine a global perspective. Building on the strengths of the original work, the new text covers topics that are included in European International Business courses, eg, The Nature of International Business, Economic Integration, International Financial Markets and Emerging Issues in International Business. The new text will provide a more critical approach and will be condensed into 15 chapters.
Publication Date:27 April 2009

Similar Products

Store

Payment methods

Delivery Time

Delivery Fees

Noon's Description

International Business Paperback

Top Products in Booksmore

    Reviews of International Business Paperback

    • No reviews exist yet for this product.

    Video Reviews of International Business Paperback

    • loading video reviews