This product may not be available anymore.

Generic Consumer Behaviour Details

  • The best price of Generic Consumer Behaviour by Jumia in Egypt is 1,303 EGP
  • Available payment methods are
    Cash on DeliveryCredit CardE-Payment
  • Delivery fees are 15 EGP, with delivery expected within 2-5 day(s)
  • Similar products to Generic Consumer Behaviour are sold at Jumia with prices starting at 612 EGP
  • The first appearance of this product was on Mar 10, 2016
  • Amongst similar products of Generic Consumer Behaviour the cheapest price is 612 EGP from Jumia

Technical Specifications

SKU:JU030BKAJ50DNAFAMZ
Model:9781446266458
Author:Jim Blythe
Product Dimensions:1039x764x110

Similar Products

Store

Payment methods

Delivery Time

Delivery Fees

Jumia's Description

  • Format: Paperback
  • Number Of Pages: 472 pages
  • Dimensions: 194 x 264 x 28mm
  • Weight: 1,219.98g
  • Publication date: 24 Apr 2013
  • Publisher: Sage Publications Ltd

Why do you choose the things you buy such as this textbook, a smartphone or an item of clothing? How often, where and instead of what? What do you consider a trivial necessity or a fun luxury? What do you do with products once you've purchased them? When do you decide to dispose of them and why? As a consumer you make conscious and unconscious decisions, nonstop, every day of your life. This is Consumer Behaviour! This friendly written full colour text will support you through your course and help you to get the best possible grade for future employment. It even has How to Impress Your Examiner boxes in each chapter. If you're looking for relief there's lots of fun case studies along the way from global brands such as Facebook, Apple and Amazon Kindle. Once you've read it you'll notice consumer behaviour in action all the time, and be one step ahead next time you make a big purchase. But to help you become a pro there are Consumer Behaviour in Action boxes in every chapter. If you want to be top of the class you can push yourself that little further by reading the Challenging the Status Quo asides which will test your critical thinking and problem solving skills. These are key skills that employers look for in graduates and practicing now will help set you apart from the pack and boost your employability. You could also dip into the Further Reading resources Jim personally selected to help you with essays and exam revision. Using it is a sure route to better grades. Visit the companion website www.sagepub.co.uk/blythe for extra materials; multiple choice questions to test yourself; and Jim's pick of Youtube videos that make the examples in each chapter come alive!

Top Products in Booksmore

    Reviews of Generic Consumer Behaviour

    • No reviews exist yet for this product.

    Video Reviews of Generic Consumer Behaviour

    • loading video reviews