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Generic Consumer Behavior With DDB Needham Data Disk and Building Marketing Strategy by Delbert I. Hawkins - Mixed Media Details

  • The best price of Generic Consumer Behavior With DDB Needham Data Disk and Building Marketing Strategy by Delbert I. Hawkins - Mixed Media by Jumia in Egypt is 295 EGP
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  • The first appearance of this product was on Oct 26, 2017

Technical Specifications

SKU:JU030BK183FGMNAFAMZ

Jumia's Description

  • Category Type: Consumers Behavior & Customers
  • ISBN: 9780071109154
  • Number of Pages: 814
  • Edition: Tenth
  • Publication Year: 2008
  • Product weight: 1.67 kg

Offering balanced coverage of consumer behaviour, including the psychological, social and managerial implications, this new edition features current examples that are tied into global and technology consumer behaviour issues and trends.

Product Features:
  • Category Type: Consumers Behavior & Customers
  • Author: Delbert I. Hawkins, David L Mothersbaugh and Roger J. Best
  • ISBN: 9780071109154
  • Binding: Mixed Media
  • Book Language: English
  • Publisher: McGraw-Hill Education
  • Number of Pages: 814 pages
  • Dimensions: 25.4 x 20.3 x 3 cm
  • Edition: Tenth
  • Publication Year: 2008
  • Product weight: 1.67 kg
  • Book Origin: United States

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