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CAIRO BOOKS's Description
HUMAN COMMUNICATION: MOTIVATION, KNOWLEDGE AND SKILLS, Second Edition,
features the collaborative work of recognized experts in the fields of
communication and offers a unified approach to the basic processes of human
communication backed by skill assessment. Beginning with the premise that all
forms of communication have the potential to be viewed as competent depending
on the context or situation, the text helps readers develop a framework for
choosing among communication messages that will allow them to act competently.
The theoretically based and skills-oriented framework emphasizes the basic
themes of motivation, knowledge and skills across interpersonal communication,
electronically mediated communication, small group communication, public
speaking, and-new to the Second Edition-mass communication to help students
become competent communicators in their own lives.