This innovative book is about identifying and releasing entrepreneurial potential‎.‎ Using the idea of character themes‎,‎ it defines the entrepreneur in terms of six key themes‎,‎ and provides readers with the opportunity to assess themselves in these areas‎.‎ This book also discusses how entrepreneurs develop‎,‎ or are stifled‎,‎ in society at large and within large organizations ‎- the topic of intrapreneurship ‎- and considers how successful entrepreneurs measure up against the six character themes identified‎.‎ The authors enable readers to identify their talents so that they can be more creative‎,‎ innovative and enterprising‎.‎ Having read this book‎,‎ readers will have a better understanding of their entrepreneurial potential‎.‎ This book will be essential reading for the general professional business market‎,‎ and for students of entrepreneurship and enterprise development at undergraduate‎,‎ MBA and MSc levels‎.‎ ‎"‎FACETS ‎(‎Focus‎,‎ Advantage‎,‎ Creativity‎,‎ Ego‎,‎ Team and Social‎)‎ succinctly summarizes the themes of entrepreneurs that we at Gallup have been studying and discovering during this last twenty years‎.‎ I believe the book will be an excellent tool for any person practicing entrepreneurship and should be a required reading for entrepreneurship study in colleges and universities‎.‎‎"‎ Don Clifton‎,‎ Chairman of Gallup International Research Centre‎,‎ retired Chairman of Gallup Inc The range of examples used really aim the text at anyone interested in finding out about what is meant by those words ‎- ‎'‎entrepreneurship‎'‎ and ‎'‎being entrepreneurial‎'‎ and ‎'‎being enterprising‎'‎‎.‎ It could therefore be read by anyone thinking about going into business on their own or just trying to understand how they could be more enterprising‎.‎‎"‎ Frank Martin‎,‎ Director of the MSc in Entrepreneurial Studies and Director of the MBA in Entrepreneurship and Business Venturing ‎(‎distance learning‎)‎‎,‎ University of Stirling