Backed by a loyal following‎,‎ MANAGING SMALL BUSINESS‎:‎ An Entrepreneurial Emphasis‎,‎ 14e‎,‎ continues to lead the market‎.‎ With its comprehensive approach‎,‎ precedent‎-setting coverage‎,‎ innovative tools‎,‎ real‎-world emphasis‎,‎ and superior package‎,‎ MSB remains an unparalleled resource for shaping future generations of small business owners and entrepreneurs‎.‎ An excellent resource for small business management‎,‎ entrepreneurship‎,‎ and hybrid courses ‎(‎especially with our custom options‎)‎‎,‎ MSB combines fundamentals of business management with an emphasis on teaching aspiring business owners not only how to start a business but also how to manage‎,‎ grow‎,‎ and harvest one‎-‎-the full business cycle‎.‎ Featuring an integrated learning system‎,‎ MSB continues to place emphasis on the business plan‎,‎ offering many ways to assign it‎.‎ Through mini cases‎,‎ comprehensive cases‎,‎ text exercises‎,‎ and online activities‎,‎ students are put in the role of decision maker to sharpen their understanding of chapter concepts‎.‎

MSB also captures the excitement of small business with multimedia tools such as ‎"‎‎.‎‎.‎‎.‎