Every business winner has one thing in common‎:‎ a YES‎!‎ Attitude that‎'‎s powerful enough to help them achieve the impossible‎!‎ You say you weren‎'‎t born with a YES‎!‎ Attitude‎?‎ No problem‎!‎ Jeffrey Gitomer will give you all the tools you need to build one‎.‎ As the world‎'‎s Number 1 expert in selling‎,‎ Gitomer knows more about attitude than anyone‎.‎ Now he‎'‎s brought those lessons together in a book you can read in one sitting ‎- a book that‎'‎ll change your life‎!‎ What makes this book unique‎?‎ It‎'‎s not just "inspiration"‎:‎ it‎'‎s a complete‎,‎ step‎-by‎-step‎,‎ fully‎-integrated game plan for understanding and mastering your attitude‎.‎ You‎'‎ll learn specific things you can do to maintain your intensity‎,‎ drive‎,‎ and commitment‎,‎ discover "attitude gems" that capture the value of thousands of dollars of books and courses‎,‎ learn how to overcome the most dangerous "attitude busters" then learn how to maintain your YES‎!‎ Attitude every day‎,‎ for the rest of your life‎!‎