La Vie Est Belle is a new Lancome fragrance‎,‎ available on the market from fall 2012‎.‎ The concept of this fragrance is centered on the idea of natural and simple beauty‎,‎ freedom from conventions and the choice of once own vision of happiness‎.‎ The fragrance is a kind of outlook on life‎,‎ inspired by joy and pleasure in small things‎.‎

This gourmand yet elegant composition is developed by perfumers Olivier Polge‎,‎ Dominique Ropion and Anne Flipo‎.‎ The final formula is the result achieved after three years of probation and 5000 versions‎.‎ Iris is the key ingredient of the perfume‎,‎ surrounded by orange blossoms and jasmine in the heart‎.‎ The composition’s opening provides fruity flavors of black currant and pear‎,‎ while the base is warm‎,‎ gourmand and powdery due to almond‎-like accords of tonka bean‎,‎ praline‎,‎ patchouli and vanilla‎.‎

The flacon is a redesigned version of the classic Lancome bottle from 1949‎.‎ Actress Julia Roberts is the face of the campaign‎,‎ shot by director Tarsem Singh‎.‎

It is available in EDP concentration‎.‎