Stunning audio‎,‎ brilliant images‎,‎ and dual SIM capability‎.‎ And a breathtaking 5.5‎"‎ HD display for detailed graphics‎,‎ smooth games‎,‎ and amazing videos‎.‎ The HTC Desire 728 Ultra Edition‎:‎ designed to entertain‎.‎

Cinematic picture 5.5 inch HD Display

Things simply look better on a 13.97cm ‎(‎5.5 inch‎)‎ screen‎.‎ It‎'‎s big enough for you to take in all the action and details of your favourite videos‎,‎ movies‎,‎ games and photos in stunning HD‎,‎ and small enough to take anywhere‎.‎

Brilliant Imaging

With the HTC Desire 728 dual sim you get two ways to capture the moment in stunning clarity and colour‎.‎ The main 13 MP camera with its high quality super wide 28 mm lens‎,‎ and the 5 MP front camera with HTC Eye Experience that makes taking‎,‎ editing and sharing selfies fun‎.‎ Then get creative using the Photo Editor with features like Double Exposure‎,‎ Face Fusion and more‎.‎

Elegant Design

The HTC Desire 728 dual sim looks as good at the office as it does out on the town‎.‎ Its clean design is complemented by a comfortable to hold body that is both fingerprint and stain resistant‎.‎ And big does not mean bulky‎.‎ The big 13.97cm ‎(‎5.5 inch‎)‎ HD screen is a surprisingly skinny 7.8 mm thin‎.‎

2800 mAh battery

Powered by a rapid‎-charge 2800 mAh battery‎,‎ you’ll stay connected and in the game with the HTC Desire 728‎.‎

Expandable memory

The phone features expandable memory‎,‎ perfect for storing all your apps‎,‎ games‎,‎ photos‎,‎ music and videos‎.‎

Technical Specifications‎:‎

Display

• Display Size‎:‎ 5.5 inches ‎(‎~67.9% screen‎-to‎-body ratio‎)‎
• Display Resolution‎:‎ 720 x 1280 pixels ‎(‎~267 ppi pixel density‎)‎
• Display Type‎:‎ Capacitive touchscreen‎,‎ 16M colors
• Multi‎-touch‎:‎ Yes

Camera

• Back Camera‎:‎ 13 Megapixel‎,‎ 4128 x 3096 pixels‎,‎ autofocus‎,‎ LED flash
• Camera Features‎:‎ Geo‎-tagging‎,‎ touch focus‎,‎ face detection‎,‎ HDR‎,‎ panorama
• Video‎:‎ Yes‎,‎ 1080p@30fps
• Front Camera‎:‎ 5 Megapixel‎,‎ 1080p video recording

Processor

• CPU‎:‎ Octa‎-core 1.5 GHz

Memory

• System‎:‎ 3 GB RAM
• Internal Memory‎:‎ 32 GB
• Card Slot‎:‎ microSD‎,‎ up to 200 GB

Operating System

• Android OS‎,‎ v5.1‎.‎1 ‎(‎Lollipop‎)‎
• HTC Sense UI

Sound

• Alert types‎:‎ Vibration‎,‎ MP3‎,‎ WAV ringtones
• Loud Speaker‎:‎ Yes‎,‎ with stereo speakers
• 3.5mm Jack‎:‎ Yes
• HTC BoomSound™ with Dolby Audio™

General

• 2G Network‎:‎ GSM 850 / 900 / 1800 / 1900 ‎- SIM 1 & SIM 2
• 3G Network‎:‎ HSDPA 850 / 900 / 1900 / 2100
• 4G Network‎:‎ LTE band 1‎(‎2100‎)‎‎,‎ 3‎(‎1800‎)‎‎,‎ 5‎(‎850‎)‎‎,‎ 7‎(‎2600‎)‎‎,‎ 8‎(‎900‎)‎‎,‎ 28‎(‎700‎)‎‎,‎ 38‎(‎2600‎)‎‎,‎ 39‎(‎1900‎)‎‎,‎ 40‎(‎2300‎)‎‎,‎ 41‎(‎2500‎)‎
• SIM‎:‎ Dual SIM ‎(‎Nano‎-SIM‎,‎ dual stand‎-by‎)‎

Data

• GPRS‎:‎ Yes
• EDGE‎:‎ Yes
• Speed‎:‎ HSPA 42.2/11.5 Mbps‎,‎ LTE Cat4 150/50 Mbps
• WLAN‎:‎ Wi‎-Fi 802.11 b/g/n‎,‎ hotspot
• Bluetooth‎:‎ Yes‎,‎ v4.1‎,‎ A2DP
• USB‎:‎ Yes‎,‎ microUSB v2.0

Features

• Sensors‎:‎ Accelerometer‎,‎ proximity‎,‎ compass
• Messaging‎:‎ SMS ‎(‎threaded view‎)‎‎,‎ MMS‎,‎ Email‎,‎ Push Email
• Browser‎:‎ HTML5
• Radio‎:‎ No
• GPS‎:‎ Yes‎,‎ with A‎-GPS support‎,‎ GLONASS
• Java‎:‎ No
• Active noise cancellation with dedicated mic
• Document viewer/editor
• Photo viewer/editor

Multimedia

• Audio Playback‎:‎ MP3/eAAC+/WMA/WAV/Flac player
• Video Playback‎:‎ MP4/H‎.‎264/WMV player

Power

• Battery‎:‎ Non‎-removable Li‎-Ion 2800 mAh battery
• Stand‎-by‎:‎ Up to 496 h ‎(‎2G‎)‎ / Up to 485 h ‎(‎3G‎)‎
• Talk time‎:‎ Up to 26 h ‎(‎2G‎)‎ / Up to 21 h ‎(‎3G‎)‎

Body

• Dimensions‎:‎ 157.9 x 77.8 x 7.87 mm
• Weight‎:‎ 153 g