Small businesses are the backbone of the tourism and hospitality industry and‎,‎ depending on which statistics one uses‎,‎ represent somewhere between 75 to 95 percent of all firms globally in this sector‎.‎ The number of entrepreneurs has dramatically and uniformly increased globally over the last ten years‎.‎ Divided into four sections‎,‎ Entrepreneurship and Small Business Management in the Hospitality Industry takes an intuitive step‎-bystep progression through each stage of the entrepreneurial process‎:‎ context‎,‎ theoretical perspectives and definitions‎;‎ Concept to reality‎;‎ The business plan‎;‎ Growth and the future‎.‎ Ideal for students at any level‎,‎ the chapters of this book invite you to ponder upon your reading through a series of ‎'‎reflective practice‎'‎ activities‎.‎ These‎,‎ along with case studies‎,‎ clearly defined chapter objectives‎,‎ reflections‎,‎ role‎-play activities and experiential exercises‎,‎ allow you to both think actively about themes‎,‎ concepts and issues and then apply them to a number of suggested scenarios‎.‎ Perfect preparation for the up‎-and‎-coming entrepreneur‎!‎