Core Principles and Applications of Corporate Finance‎,‎ 3rd edition‎,‎ by Ross‎,‎ Westerfield‎,‎ Jaffe and Jordan was written to convey the most important corporate finance concepts and applications at a level that is approachable to the widest possible audience‎.‎ The concise format‎,‎ managerial context and design‎,‎ and student‎-friendly writing style are key attributes to this text‎.‎ RWJJ Core Principles strikes a balance by introducing and covering the essentials‎,‎ while leaving more specialized topics to follow‎-up courses‎.‎ This text distills the subject of corporate finance down to its core‎,‎ while also maintaining a decidedly modern approach‎.‎ The well‎-respected author team is known for the clear‎,‎ accessible presentation of material that makes this text an excellent teaching tool‎.‎