‎"‎I‎'‎m not a student of business psychology‎.‎ I‎'‎m not even a student‎.‎ I am a business man who was interested in the subject and decided to learn more about it‎.‎ The book was well written‎,‎ highly interesting‎,‎ and it opened my eyes to many new things‎.‎ If you own a business‎,‎ or work for yourself‎,‎ you might want to pick this up‎.‎ Although it has a text‎-book feel‎,‎ you can read it from front to back without breaking too much of a sweat‎.‎ Give it a shot‎.‎‎"‎ ‎- Amazon‎.‎com customer review of the 3rd edition ‎'‎Eugene McKenna has done it again‎.‎ Business Psychology and Organisational Behaviour is an up‎-to‎-date‎,‎ topical and comprehensive text‎,‎ which should prove a great success among both undergraduates and post graduates ‎.‎‎.‎‎.‎ A must buy‎!‎‎'‎ ‎- Professor Cary L‎.‎ Cooper‎,‎ CBE‎.‎ Pro Vice Chancellor ‎(‎External Relations‎)‎ and Professor of Organizational Psychology and Health‎,‎ Lancaster University ‎'‎This book is an outstanding achievement‎.‎ It is one of the most comprehensive and up‎-to‎-date texts available anywhere‎.‎‎.‎‎.‎