For Introduction to Business Courses Business Essentials continues to provide a solid foundation of the essential topics that first‎-semester business students need to understand‎.‎ Its focus on practical skills‎,‎ knowledge of the basics‎,‎ and important developments in business makes for a brief book‎,‎ but a rich experience‎.‎ The recent events in domestic and global economies are presenting unprecedented challenges‎,‎ excitement‎,‎ and disappointments for business‎-and a need for a change in the Introduction to Business course and text‎.‎ This text captures the widespread significance of these developments and presents their implications on businesses today‎.‎ MyBizLab for Business Essentials is a total learning package‎.‎ MyBizLab is an online homework‎,‎ tutorial‎,‎ and assessment program that truly engages students in learning‎.‎ It helps students better prepare for class‎,‎ quizzes‎,‎ and exams‎-resulting in better performance in the course‎-and provides educators a dynamic set of tools for gauging individual and class progress‎.‎ This program will provide a better teaching and learning experience‎-for you and your students‎.‎

Here‎'‎s how‎:‎

• Personalize Learning with MyBizLab‎:‎ Inspire the exchange of new ideas and foster intriguing discussions with the abundant resources found in MyBizLab‎.‎
• Real World Business Practices Focus‎:‎ An abundance of the latest real world business developments and examples provide clear illustrations of business concepts and current dilemmas‎,‎ and every chapter shows how basic practices apply not only in business upswings‎,‎ but also during economically challenging times as well‎.‎
• Help Students Review and Apply Concepts‎:‎ Examples and exercises allow students to see how entrepreneurs are putting into practice the concepts that they are learning‎.‎
• Keep Your Course Current and Relevant‎:‎ New examples‎,‎ research findings‎,‎ and examples appear throughout the text‎.‎