This book concentrates on argumentation as it emerges in ordinary discourse‎,‎ whether the discourse is institutionalized or strictly informal‎.‎ Crucial concepts from the theory of argumentation are systematically discussed and explained with the help of examples from real‎-life discourse and texts‎.‎ The basic principles are explained that are instrumental in the analysis and evaluation of argumentative discourse‎.‎ Methodical instruments are offered for identifying differences of opinion‎,‎ analyzing and evaluating argumentation and presenting arguments in oral and written discourse‎.‎ In addition‎,‎ the book provides a great variety of exercises and assignments to improve the students‎'‎ skill in presenting argumentation‎.‎ The authors begin their treatment of argumentation theory at the same juncture where argumentation also starts in practice‎:‎ The difference of opinion that occasions the evolvement of the argumentation‎.‎ Each chapter begins with a short summary of the essentials and ends with a number of exercises that students can use to master the material‎.‎ Argumentation is the first introductory textbook of this kind‎.‎It is intended as a general introduction for students who are interested in a proper conduct of argumentative discourse‎.‎ Suggestions for further reading are made for each topic and several extra assignments are added to the exercises‎.‎ Special features‎:‎ * A concise and complete treatment of both the theoretical backgrounds and the practice of argumentation analysis and evaluation‎.‎ * Crucial concepts from pragmatics ‎(‎speech act theory‎,‎ Grice‎'‎s cooperative principle‎)‎ presented in a non‎-technical way‎;‎ introducing the theory of verbal communication‎.‎ * Unique coverage of both oral and written presentation of arguments‎.‎ * Exercises and assignments based on real‎-life texts from a variety of contexts‎.‎

• Author‎:‎ Frans H‎.‎ van Eemeren‎,‎ A‎.‎ Francisca Sn Henkemans
• Publisher‎:‎ Routledge
• ISBN‎:‎ 9781138225084