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وصف كتب مصر
This book will examine the profession of investor relations from the practical
standpoint. The book will define what investor relations is, what investor
relations professionals do, what skills and competencies are required to become
a successful investor relations practitioner and, finally, how to outsource
investor relations services. The book is targeted at people unfamiliar with the
practice of investor relations, who suddenly found themselves faced with the
responsibility for the investor relations tasks or hiring investor relations
experts. It will also address the needs of those considering investor relations
as one of their potential career tracks. Investor relations is a profession on
the borderline between communication, finance and law. This book will address
each of these three competencies as essential for successful practice. The book
will discuss how these areas contribute to the day-to-day practice of investor
relations and what demands they impose on the investor relations professionals.