L?Oral Paris EverPure Repair & Defend sulfate free shampoo with goji makes hair 3X stronger* as it protects against damage and daily color aggressors like UV rays, water and heat styling. Our formulas are especially gentle on color treated hair. There are no harsh sulfates, salts or surfactants that can strip, dull and damage hair. Experience a purely sensorial lush, luxurious lather and a fresh aromatic fragrance that blooms. ? Deeply Strengthens ? Sulfate Free ? Anti-Fade ? Protects from Color Aggressors *System of shampoo, mask, and EverStrong leave-in treatment vs non-conditioning shampoo Apply to wet hair and massage gently into a thick lather. Rinse thoroughly. Follow with EverPure Repair & Defend conditioner. For extra care, use EverPure Repair Remedy Balm.