To wear it is to love it.Receive and respond to notiﬁcations in an instant. Track your daily activity. Control your music using only your voice. Pay for groceries just like that. With Apple Watch, important information and essential features are always just a raise of the wrist away.Notiﬁcations. Siri. Apple Pay. Right on your wrist.Not to mention Music, Maps, and phone calls. Apple Watch lets you do the things you do every day, more easily and conveniently. As well as lots of things that simply weren’t possible before.A comprehensive health and ﬁtness companion.The three rings of the Activity app provide a simple visual snapshot of your daily activity, and can help motivate you to sit less, move more, and get some exercise. There’s also a dedicated Workout app.As individual as you are.What you put on says a lot about you. And everyone is different. So we designed Apple Watch to reflect a wide range of tastes and styles. And you can make it even more personal, to suit the occasion or your mood, by switching bands and changing watch faces. Anytime you want.The watch reimagined.It delivers important information when and where you need it. Helps you easily perform everyday tasks in seconds. Instantly connects you to the people and things you care about most. All while keeping precise time. Yes, it’s a watch. But unlike any you’ve ever imagined.Notifications. You’ll know it when you feel it.Because Apple Watch sits on your wrist, it can give you a gentle tap the instant you receive an alert. So you can get the same notifications you do on your iPhone — or just the ones you care about most — more immediately and conveniently.Need something done? Just ask Siri.Of all the ways to interact with Apple Watch, Siri may be the quickest. And the most fun. To access it, just press and hold the Digital Crown. Or, if your hands are full, simply raise your wrist and say “Hey Siri” for help with all kinds of things.Apple Pay.Fast, safe, and always right there.Having Apple Pay on your watch is remarkably convenient. Want to buy a bottle of water while you’re out for a run? No problem. Just double-click the side button and hold the display up to the contactless reader. A gentle tap and beep confirm your payment information was sent. You never reveal your name, card number, or security code to the cashier, so your private information stays private.Stay in touch like never before.You won’t just send and receive messages, calls, and mail more easily and efficiently. You’ll express yourself in unique, fun, and more personal ways. Communicating with Apple Watch is discreet, sophisticated, and nuanced — a whole new way to connect with others.Messages, calls, and mail. Designed for your wrist.The ways you communicate on your iPhone are even more immediate on Apple Watch. To read a message or email, just raise your wrist. Then reply instantly by dictating or choosing a preset or customized response. You can take a quick phone call using the built-in speaker and microphone. Or for longer conversations, transfer the call to your iPhone.Easy ways to respond.You don’t always have time to craft a lengthy response to a message or email. With Apple Watch, you have lots of options for making a quick but meaningful reply. You can even tap to send short, preset phrases based on the context of your message and how you respond most often.Handoff. Start on Apple Watch. Continue on iPhone.Apple Watch is ideal for quick responses, but sometimes you want to say or do more. So we made it easy to switch seamlessly from your Apple Watch to your iPhone. Just swipe up on the corresponding icon in the lower left of your iPhone Lock screen, and pick up where you left off.Say it with feeling.You don’t even have to use words. The Digital Touch feature on Apple Watch gives you fun, spontaneous ways to connect with other Apple Watch wearers, wrist to wrist.The people you care about are closer than ever.Now your inner circle is always nearby. Press the side button to access Friends, where you’ll see thumbnails of the people you stay in touch with most. You can have multiple Friends screens, each of which can hold up to 12 contacts, and you can add friends directly from your watch.Apps built with the wrist in mind.Unlike with your iPhone or Mac, you interact with Apple Watch for just a few seconds at a time, often while you’re on the go. And the apps designed for it reflect that. With just a glance, tap, or quick Siri request, you can get a lot done. Then go right back to what you were doing.Familiar apps in a brand‑new form.The iPhone apps you use every day have been completely rethought and redesigned. Not simply smaller versions, they’re tailored just for Apple Watch. In fact, you might find that some of your favorite apps are even more handy to use when they’re on your wrist.App Store apps. All-new ways to do all kinds of things.Open your hotel room door. Feed the parking meter. Even learn a new language. Developers are coming up with new ways to use Apple Watch all the time. So chances are the watch you wear next week will be different from the one you’re wearing today. And even more indispensable.At its heart, an incredibly precise timepiece.High-quality watches have long been defined by their ability to keep unfailingly accurate time, and Apple Watch is no exception. In conjunction with your iPhone, it keeps time to within 50 milliseconds of the definitive global time standard. It even lets you customize your watch face to present time in a more meaningful, personal context that’s relevant to your life and schedule.Watch faces. Millions of ways to see time.A device you wear is unlike one you put in your bag or pocket, because it makes a bigger statement about your personal style. Apple Watch faces are designed to be extensively customizable, from the way they look to how they function. So you can combine different styles, colors, and complications to create a watch face that’s perfect for you.Complications. Made simple.Many watches include a few specialized functions — known in watchmaking as complications — that go beyond telling the time. But Apple Watch comes with a full range. Some are traditional, like moon phases or sunrises and sunsets. And some are more modern, like stock quotes, weather reports, and a daily activity tracker. You can even put information from your favorite App Store apps on your watch face.Glances. Just the right amount of information, right when you want it.Glances are scannable summaries of the information you seek out most frequently. To access them, simply swipe up from your watch face. You’ll instantly be able to do things like see what’s next on your calendar or find your location on a map. Tap any Glance to open its corresponding app.Innovation in every interaction.Apple Watch is unlike any device we’ve ever made. But we wanted interacting with it to be just as easy and intuitive as using your iPhone or working on a Mac. So we invented all-new ways to select, navigate, and input that are ideally suited to a smaller device worn on the wrist. The result is an experience that’s both unique to Apple Watch and quintessentially Apple.Digital Crown. A modern twist on a traditional feature.On mechanical watches, the crown has historically been used to set the time and wind the mainspring. We reimagined it as a versatile tool that answers the fundamental challenge of how to navigate on a small display. You can turn the Digital Crown to zoom in and out of photos, scroll through lists, and make selections, all without obstructing your view. With Time Travel, turning the Digital Crown lets you scroll through your complications to see what’s happening — or what’s already happened — yesterday, today, and tomorrow. Pressing it returns you to the present time.Force Touch. Sensitive enough to tell a tap from a press.In addition to recognizing touch, Apple Watch senses force, adding a new dimension to the user interface. With Force Touch, pressing firmly on the display brings up additional controls in apps such as Messages, Music, and Calendar. It also lets you do things like select different watch faces, pause or end a workout, and search for an address in Maps.Taptic Engine. Technology with a more human touch.This linear actuator inside Apple Watch taps you on the wrist when you receive a notification, press down on the display, or use Digital Touch. The Taptic Engine gives different kinds of notifications and actions their own distinct character. So even with the accompanying audio cues turned off, you can feel the difference between an alarm and an incoming phone call without even looking.
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