The new line builds on the success of the Pure Custo duo, launched in 2010. The neoprene ""wetsuit-style"" packaging of the original fragrances has been replaced with an eye-catching, sequin-like ""chain mail"" presentation, in bright pink for the feminine version, and matte black for the men’s.

The new line builds on the success of the Pure Custo duo, launched in 2010. The neoprene ""wetsuit-style"" packaging of the original fragrances has been replaced with an eye-catching, sequin-like ""chain mail"" presentation, in bright pink for the feminine version, and matte black for the men’s. The outer cartons are equally arresting, taking the form of brightly-patterned metal cylinders. The women’s version features peacock feathers on a pink background; the men’s a jungle of overlapping blue and silver leaves.Pure Custo Man Collector’s Edition, also by Morillas, is an aromatic-fresh-invigorating composition. It contains neroli, cedar, coriander, cardamom, patchouli and musk.