The world's most popular Air Max gets reinvented in the Nike Air Max 90 Ultra 2.0 Flyknit Men's Shoe, with a lighter and softer-than-ever feel thanks to flexible Flyknit and Ultra 2.0 cushioning. Flexible Fit Lightweight Flyknit fabric combines areas of stretch, support and breathability where you need them most for an ultra-comfortable fit. Ultralight Cushioning The Ultra 2.0 midsole is designed with dual-density foam for plush cushioning and support while reducing the shoe's overall weight. Added rubber sections on the outsole provide durability. More Details Visible Max Air cushioning for lightweight comfort Memory foam sockliner for enhanced cushioning Nike Air Max Origins Nike's revolutionary Air-Sole unit made its way into Nike footwear in the late'70s. In 1987, the Nike Air Max 1 debuted with visible air in its heel, allowing fans more than just the feel of Air-Sole comfort—suddenly they could see it. Since then, next-generation Nike Air Max shoes have become a hit with athletes and collectors by offering striking colour combinations and reliable, lightweight cushioning.