The next Bill Gates will not build an operating system. The next
Larry Page or Sergey Brin won't make a search engine. If you are copying
these guys, you aren't learning from them.
Its easier to copy a model than to make something new: doing what we
already know to do takes the world from 1 to n, adding more of something
familiar. Every new creation goes from 0 to 1. This book is about how
to get there.
‘Peter Thiel has built multiple breakthrough companies, and Zero to One shows how.’ ELON MUSK, CEO of SpaceX and Tesla
‘This book delivers completely new and refreshing ideas on how to create value in the world.’ MARK ZUCKERBERG, CEO of Facebook
‘When
a risk taker writes a book, read it. In the case of Peter Thiel, read
it twice. Or, to be safe, three times. This is a classic.’ NASSIM NICHOLAS TALEB, author of The Black Swan