The Study of Language

230 EGP
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* Number Of Pages 338 * Publisher Cambridge University Press * Copyright 2010 * Edition 4 Edition This best-selling textbook provides an engaging and user-friendly intro... more on Jumia

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  • The best price of The Study of Language by Jumia in Egypt is 230 EGP
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  • The first appearance of this product was on Oct 30, 2014

Technical Specifications

SKU:JU030BKAEEU8NAFAMZ
Model:9780521749220
Color:Multi-Color
Author:Yule, George

Jumia's Description

  • Number Of Pages 338
  • Publisher Cambridge University Press
  • Copyright 2010
  • Edition 4 Edition

This best-selling textbook provides an engaging and user-friendly introduction to the study of language. Assuming no prior knowledge in the subject, Yule presents information in short, bite-sized sections, introducing the major concepts in language study - from how children learn language to why men and women speak differently, through all the key elements of language. This fourth edition has been revised and updated with twenty new sections, covering new accounts of language origins, the key properties of language, text messaging, kinship terms and more than twenty new word etymologies. To increase student engagement with the text, Yule has also included more than fifty new tasks, including thirty involving data analysis, enabling students to apply what they have learned. The online study guide offers students further resources when working on the tasks, while encouraging lively and proactive learning. This is the most fundamental and easy-to-use introduction to the study of language.

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