Six Frames: For Thinking About Information

220 EGP
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Attention is a key part of thinking clearly and productively, and yet we pay very little attention to attention itself. If you see someone lying injured in the middle of the roa... more on BookSpot

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Product Details

  • The best price of Six Frames: For Thinking About Information by BookSpot in Egypt is 220 EGP
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    Cash on Delivery
  • Delivery fees are 15-30 EGP, with delivery expected within 2-6 day(s)
  • Similar products to Six Frames: For Thinking About Information are sold at Souq, Alef Bookstores, Jumia, Diwan with prices starting at 50 EGP
  • The first appearance of this product was on Apr 17, 2014
  • Amongst similar products of Six Frames: For Thinking About Information the cheapest price is 50 EGP from Souq

BookSpot's Description

Attention is a key part of thinking clearly and productively, and yet we pay very little attention to attention itself. If you see someone lying injured in the middle of the road, for example, your attention would go to that person but, if a bright pink dog wandered past at the same time, your attention would automatically stray to the dog. That is precisely the weakness of attention - it is pulled to the unusual. How much attention do we pay to the usual? So, what can we do about it? Instead of waiting for attention to be pulled towards something unusual, we can set out frameworks for 'directing' our attention in a conscious manner.Just as we can decide to look north, west or even south-east, so we can set up a framework for directing our attention, and that's where Edward de Bono's 'six frames' come in. Each frame is a direction or method in/with which to look, based on a different shape - triangle, circle, heart, square, diamond, slab. Today we are literally surrounded by information and it has never been so easy to obtain. Yet, information itself is not enough; it's how we look at it that really counts. Using the 'six frames' technique is the key to extracting real value from the masses of facts and figures out there and, like all de Bono's techniques, it is simple, effective and will utterly change the way you interpret information.

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