It has a very fine texture and is easy to blend. It gives a decent coverage and is buildable.  I use the sponge that came along with the foundation.Gives a soft glow. This is because of the shimmers added to the foundation. The shimmers are hardly visible even in bright light. These are very very light illuminating particles and help in diffusing the light, thereby giving a healthy glow to the skin. As it claims the skin does glow with radiance.Since it blends well with the skin, it gives a very natural look.