Continuing its rich tradition of engaging students and demonstrating how mathematics applies to various fields of study, the new edition of this text is packed with real data and real-life applications to business, economics, social and life sciences. Users continually praise Sullivan and Mizrahi for their attention to conceptual development, well-graded and applied examples and exercise sets that include cpa, cma, and actuarial exam questions. The new eighth edition also features a new full color design and improved goal-oriented pedagogy to facilitate understanding, including:* more opportunities for the use of graphing calculator, including screen shots and instructions. * icons clearly identify each opportunity for the use of spreadsheets or graphing calculator. * work problems appear throughout the text, giving the student the chance to immediately reinforce the concept or skill they have just learned. * chapter reviews contain a variety of features to help synthesize the ideas of the chapter, including: objectives check, important terms and concepts, true-false items, fill in the blanks, review exercises, mathematical questions from professional exams.

• Genre: Mathematics
• Author: Michael Sullivan and Abe Mizrahi
• Format: Hardcover
• Book Language: English
• Book Origin: United States
• Publisher: John Wiley and Sons Ltd
• Publication Year: 2004
• ISBN: 9780471327844
• Edition: First
• Number of Pages: 1260
• Product Dimensions: 26.47 x 20.62 x 4.93 cm
• Product Weight: 2220 g