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Marketing: An Introduction With MyMarketingLab:Global Edition Book Details

  • The best price of Marketing: An Introduction With MyMarketingLab:Global Edition Book by Jumia in Egypt is 408 EGP
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  • Similar products to Marketing: An Introduction With MyMarketingLab:Global Edition Book are sold at Jumia with prices starting at 612 EGP
  • The first appearance of this product was on Nov 11, 2014

Technical Specifications

SKU:JU030BKAEIOHNAFAMZ
Color:Multi-Color
Model:9781408283325
Author:Gary Armstrong, Philip Kotler
Main Material:Not Applicable

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Jumia's Description

For undergraduate Principles of Marketing courses This title is a Pearson Global Edition. The Editorial team at Pearson has worked closely with educators around the world to include content which is especially relevant to students outside the United States. TodayÂ’s marketing challenge is creating vibrant, interactive communities of consumers who make products and brands a part of their daily lives. Learn how to create value and gain loyal customers. Kotler/Armstrong is a comprehensive, classic principles text organized around an innovative customer-value framework. Students learn how to create customer value, target the correct market, and build customer relationships. The changing nature of consumer expectations means that marketers must learn how to build communities in addition to brand loyalty.

Marketing: An Introduction With MyMarketingLab:Global Edition Book Price insights and history

  • The cheapest price of Marketing: An Introduction With MyMarketingLab:Global Edition Book in Egypt was 336 EGP from Jumia within the past 77 months
  • The highest price of Marketing: An Introduction With MyMarketingLab:Global Edition Book in Egypt was 408 EGP from Jumia within the past 77 months
  • The price difference between the cheapest and highest price of Marketing: An Introduction With MyMarketingLab:Global Edition Book in Egypt is 72 EGP from Jumia within the past 77 months
  • The average price of Marketing: An Introduction With MyMarketingLab:Global Edition Book in Egypt is 365.33 EGP from Jumia within the past 77 months

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