Wiley International Encyclopedia of Marketing

4,410 EGP

With over 300 entries from hundreds of global experts, this is one of the premier marketing reference resources available worldwide. The 6-volume WIEM provides scholars and prof... more on CAIRO BOOKS

Buy it from CAIRO BOOKS

Product Details

  • The best price of Wiley International Encyclopedia of Marketing by CAIRO BOOKS in Egypt is 4,410 EGP
  • Available payment methods are
    Cash on Delivery
  • Delivery fees are 10 EGP, with delivery expected within 5-8 day(s)
  • Similar products to Wiley International Encyclopedia of Marketing are sold at CAIRO BOOKS, Jumia with prices starting at 273.60 EGP
  • The first appearance of this product was on Aug 19, 2014
  • Amongst similar products of Wiley International Encyclopedia of Marketing the cheapest price is 273.60 EGP from CAIRO BOOKS

CAIRO BOOKS's Description

With over 300 entries from hundreds of global experts, this is one of the premier marketing reference resources available worldwide. The 6-volume WIEM provides scholars and professionals with an international guide to marketing concepts and applications The far-reaching new developments, challenges and opportunities that have arisen in recent years are fully reflected in the entries Scholars and professionals will enjoy the flexible, multi-level structure, with entries ranging from topics summaries to short essays reviewing areas of development and debate Entries are further extended by sophisticated cross-referencing both among volumes and between encyclopedia entries and external sources The encyclopedia is also available online For ease of reference, the entries are arranged alphabetically within each of the subject volumes. Designed to encompass the scope of modern marketing, the volumes cover: Volume 1: Marketing Strategy Volume 2: Marketing Research Volume 3: Consumer Behavior Volume 4: Advertising and Integrated Communication Volume 5: Product Innovation and Management Volume 6: International Marketing

Reviews of Wiley International Encyclopedia of Marketing

  • No reviews exist yet for this product.

Similar Products

ProductStorePricePayment methodsDelivery timeFees

Store: CAIRO BOOKS

Price: 273.60 EGPPayment methods:
Cash on Delivery
Delivery time: 5-8 day(s) Fees : 10 EGP Buy it

Store: CAIRO BOOKS

Price: 440 EGPPayment methods:
Cash on Delivery
Delivery time: 5-8 day(s) Fees : 10 EGP Buy it

Store: Jumia

Price: 563 EGPPayment methods:
Cash on DeliveryCredit CardE-Payment
Delivery time: 2-5 day(s) Fees : 15 EGP Buy it

Store: CAIRO BOOKS

Price: 1,950 EGPPayment methods:
Cash on Delivery
Delivery time: 5-8 day(s) Fees : 10 EGP Buy it