The Buying Brain: Secrets for Selling to the Subconscious Mind

144.75 EGP In stock

If You Understand Brain Basics, You'll Sell More As much as 95% of our decisions are made by the subconscious mind. As a result, the world's largest and most sophisticated companies are applying the latest advances in neuroscience to create brands, products, package designs, marketing campaigns, store environments, and much more, that are designed to appeal directly and powerfully to ... more on CAIRO BOOKS

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  • The best price of The Buying Brain: Secrets for Selling to the Subconscious Mind by CAIRO BOOKS in Egypt is 144.75 EGP
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  • Delivery fees are 10 EGP, with delivery expected within 5-8 day(s)
  • Similar products to The Buying Brain: Secrets for Selling to the Subconscious Mind are sold at Diwan, Alef Bookstores with prices starting at 112 EGP
  • The first appearance of this product was on Aug 21, 2014
  • Amongst similar products of The Buying Brain: Secrets for Selling to the Subconscious Mind the cheapest price is 112 EGP from Diwan

CAIRO BOOKS's Description

If You Understand Brain Basics, You'll Sell More As much as 95% of our decisions are made by the subconscious mind. As a result, the world's largest and most sophisticated companies are applying the latest advances in neuroscience to create brands, products, package designs, marketing campaigns, store environments, and much more, that are designed to appeal directly and powerfully to our brains. The Buying Brain offers an in-depth exploration of how cutting-edge neuroscience is having an impact on how we make, buy, sell, and enjoy everything, and also probes deeper questions on how this new knowledge can enhance customers' lives. The Buying Brain gives you the key to • Brain-friendly product concepts, design, prototypes, and formulation • Highly effective packaging, pricing, advertising, and in-store marketing • Building stronger brands that attract deeper consumer loyalty A highly readable guide to some of today's most amazing scientific findings, The Buying Brain is your guide to the ultimate business frontier - the human brain.

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