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CAIRO BOOKS's Description
The Los Angeles Times recently reported that the word "integrity" was the most
looked up word on Merriam-Webster's online dictionary, suggesting that people
are looking for guidance in a scandal-driven world. Issues of ethics and the
media continue to dominate our awareness and present real challenges in our
day-to-day work. This book shows the ethical decision-making process in action
using tools of critical analysis and evaluation.
Real-World Media Ethics is written in a friendly and approachable voice. It
succeeds in offering an honest, frontline-aware and realistic sense of the
ethical situations faced by entertainment and journalism professionals every
day-in the real world.
Most of the other books about media ethics focus mostly on journalism; this
book, however, covers not just journalistic ethics but also ethics in the
landscape of mass media, including public relations, the entertainment
industry, and other forms of visual communication. The author includes numerous
case studies about current headlines that readers will already be familiar
with, providing realistic and engaging scenarios about when, how, and why
. Please visit the companion website. This site showcases interviews about the
television and entertainment industries,
demonstrating ethical principles in practice
(access to the companion site requires registration using the unique access
code printed in the back of the book)
. Get the inside scoop on ethics from a former ABC executive
. Ethical principles are discussed on a case-by-case basis, enabling students
and media professionals to evaluate ethical situations on their own
. Four industry practitioners share their experiences and responses to sticky
ethical situations. Contributions by: Carol Ames, Jeffrey Brody, Brian Gross,
and Martin P. Carlson
. Companion website showcases interviews about the television and
entertainment industries, demonstrating ethical principles in practice