Marketing Research for Non-profit, Community and Creative Organizations: How to improve your product, find customers and effectively promote your message

280.80 EGP
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'Marketing Research for Non-profit, Community and Creative Organizations' is a comprehensive guide to conducting research methods within the non-profit sector. Highly practical,... more on CAIRO BOOKS

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Marketing Research for Non-profit, Community and Creative Organizations: How to improve your product, find customers and effectively promote your message Details

  • The best price of Marketing Research for Non-profit, Community and Creative Organizations: How to improve your product, find customers and effectively promote your message by CAIRO BOOKS in Egypt is 280.80 EGP
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  • Similar products to Marketing Research for Non-profit, Community and Creative Organizations: How to improve your product, find customers and effectively promote your message are sold at CAIRO BOOKS, Jumia with prices starting at 129 EGP
  • The first appearance of this product was on Aug 20, 2014
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CAIRO BOOKS's Description

'Marketing Research for Non-profit, Community and Creative Organizations' is a comprehensive guide to conducting research methods within the non-profit sector. Highly practical, the purpose of the book is two-fold. Firstly, it aims to educate the readers on how research can be utilized to help their organization reach its goals. Secondly, it shows how to conduct different methods of research, including focus groups, interviews, projective techniques, observations and surveys, and how to use the findings of these to improve products, target customers and develop effective promotions. Concise and well-structured, the text provides a step-by-step process to help the reader understand and apply the various research methodologies. 'Marketing Research for Non-profit, Community and Creative Organizations' is designed for students and will also be invaluable for managers working within non-profit or creative environments. * A unique book focusing on research methods for the nonprofit community * Shows how to conduct a range of methods to improve performance * Takes the reader through a step by step process

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