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Managing Media Companies: Harnessing Creative Values

Managing Media Companies: Harnessing Creative Values

Last update 7 months ago

273.60 EGP

LiveOut of stock
Last update 7 months ago

The authors of this book have made an in depth study of the strategies and management practices of leading media companies and have identified the core competences media compani...

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The authors of this book have made an in depth study of the strategies and management practices of leading media companies and have identified the core competences media compani...

Managing Media Companies: Harnessing Creative Values Details

  • The best price of Managing Media Companies: Harnessing Creative Values by CAIRO BOOKS in Egypt is 273.60 EGP
  • Available payment methods are
    Cash on Delivery
  • Delivery fees are 10 EGP, with delivery expected within 5-8 day(s)
  • Similar products to Managing Media Companies: Harnessing Creative Values are sold at Jumia with prices starting at 556 EGP
  • The first appearance of this product was on Aug 20, 2014

CAIRO BOOKS's Description

The authors of this book have made an in depth study of the strategies and management practices of leading media companies and have identified the core competences media companies need to have to win in the new world. The book is strongly focused on applicability and combines long standing best practice principles with innovative approaches for staying ahead. It systematically discusses competences needed in each of the key functional areas in the media companies drawing on examples from all main media sectors.

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