How Women Mean Business: A Step by Step Guide to Profiting from Gender Balanced Business

129 EGP
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Why Women Mean Business showed you why business needs to change. Now Avivah Wittenberg-Cox’s new book shows you how to achieve a healthy and profitable balance. We know that bus... more on CAIRO BOOKS

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How Women Mean Business: A Step by Step Guide to Profiting from Gender Balanced Business Details

  • The best price of How Women Mean Business: A Step by Step Guide to Profiting from Gender Balanced Business by CAIRO BOOKS in Egypt is 129 EGP
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  • Similar products to How Women Mean Business: A Step by Step Guide to Profiting from Gender Balanced Business are sold at Diwan, CAIRO BOOKS, Alef Bookstores, Jumia with prices starting at 60 EGP
  • The first appearance of this product was on Aug 20, 2014
  • Amongst similar products of How Women Mean Business: A Step by Step Guide to Profiting from Gender Balanced Business the cheapest price is 60 EGP from Diwan

CAIRO BOOKS's Description

Why Women Mean Business showed you why business needs to change. Now Avivah Wittenberg-Cox’s new book shows you how to achieve a healthy and profitable balance. We know that business needs more women. Gender balance has been proven time and time again to lead to more innovation, better business performance and corporate governance. The only question is, how can business leaders make this happen? Avivah Wittenberg-Cox, an acknowledged world authority on women and business, points the way. In four simple steps she provides guidance on how to bring about real change: • Audit – where are you really at with gender balance now? • Awareness – Opening your eyes to what better gender balance could mean for your company • Alignment – Ensuring the buy-in that will bring about real results and change • Sustain – Building gender diversity into corporate DNA This lively, hands-on guide is packed with research and case-studies showing how some of the world’s biggest blue-chip firms have done it. Women are most of the talent and much of the market – you need this book.

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