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CAIRO BOOKS's Description
Do you have a hobby you wish you could do all day? An obsession that keeps you
up at night? Now is the perfect time to take those passions and make a living
doing what you love. In CRUSH IT! Why NOW Is The Time To Cash In On Your
Passion, Gary Vaynerchuk shows you how to use the power of the Internet to turn
your real interests into real businesses. Gary spent years building his family
business from a local wine shop into a national industry leader. Then one day
he turned on a video camera, and by using the secrets revealed in this book,
transformed his entire life and earning potential by building his personal
brand. By the end of this book, any reader will have learned how to harness the
power of the Internet to make their entrepreneurial dreams come true. Step by
step, CRUSH IT! is the ultimate driver′s manual for modern business.
Gary Vaynerchuk has captured attention with his pioneering, multi-faceted
approach to personal branding and business. After primarily utilizing
traditional advertising techniques to build his family′s local retail wine
business into a national industry leader, Gary rapidly leveraged social media
tools such as Twitter and Facebook to promote Wine Library TV,
http://tv.winelibrary.com, his video blog about wine. Gary has always had an
early-to-market approach, launching Wine Library′s retail website in 1997 and
Wine Library TV in February of 2006. His lessons on social media, passion,
transparency, and reactionary business are not to be missed!