**APPLE WATCH** The Apple Watch collection features highly polished stainless steel and space black stainless steel cases. The display is protected by sapphire crystal. And t...Search for similar items
The Apple Watch collection features highly polished stainless steel and space black stainless steel cases. The display is protected by sapphire crystal. And there’s a choice of three different leather bands, a link bracelet, a Milanese loop, and a band made from high-performance fluoroelastomer.
Cold-forged stainless steel. Formulated for strength and beauty.
How a product is used should determine the materials from which it’s made. Apple Watch is designed to be worn during all your daily activities, from morning workouts to nights out. That’s why we took a refined 316L stainless steel — an alloy that is remarkably corrosion resistant — and cold forged it to make it up to 80 percent harder. We also reduce impurities to achieve the mirror finish. An additional diamond-like carbon (DLC) layer gives the space black stainless steel its distinctive look.
Brilliantly scratch-resistant sapphire crystal.Next to diamond, sapphire is the hardest transparent material on earth. That makes it ideal for protecting the Retina display. To harvest the crystal, we use a very thin diamond-cutting wire. The sapphire is then precision-machined into its final form and polished for many hours to produce the desired finish.TIMEKEEPINGMake the most of time.
Apple Watch is first and foremost an incredibly accurate timepiece. It does everything a watch should, but in ways no other watch ever has. It’s also connected to your calendar and your contacts. So in addition to showing you the time, Apple Watch actually understands what time means to you. It helps you be more productive and efficient. So you get more out of every moment.NEW WAYS TO CONNECTStart a whole new kind of conversation.
You won’t just send and receive messages, calls, and mail more easily and efficiently. You’ll express yourself in new, fun, and more personal ways. With Apple Watch, every exchange is less about reading words on a screen and more about making a genuine connection.Stay closer to the people you care about.
Now your inner circle is always nearby. Press the side button to access Friends, where you’ll see thumbnails of the people you like to stay in touch with most. Tap to send a message, make a call, or reach out in one of the new ways only Apple Watch makes possible.HEALTH AND FITNESS
Live a better day.
Fitness isn’t just about running, biking, or hitting the gym. It’s also about being active throughout the day. So Apple Watch measures all the ways you move, such as walking the dog, taking the stairs, or playing with your kids. It even keeps track of when you stand up, and encourages you to keep moving. Because it all counts. And it all adds up.
With an onboard heart-rate monitor and accelerometer, the Watch can track your fitness activity, including calories burned and workout intensity. The Watch's Activity app will even track something as simple as standing after a period of sitting, with the app encouraging you to meet daily goals for exercise and moving about. However, the Apple Watch will need to connect to your phone to get GPS data like distance traveled and pace.
The Workout app lets more serious fitness buffs set goals and monitor real-time stats. It also provides encouraging messages during your workout and shows a summary of your vitals after each session. Your tracked data can be sent to your iPhone's Health app so you can share the info with third-party fitness programs.DESIGNThere’s an Apple Watch for everyone.
Selecting a watch is very personal. As with all things you wear, how it looks is at least as important as what it does. So we set out to make Apple Watch something you’ll love to use every day. As well as something you can’t wait to put on every morning.Two different-sized starting points.
Everyone’s style is different, as is everyone’s wrist. So Apple Watch comes in two case sizes: 38mm and 42mm. Both of which can be set up to work on either your left or your right wrist.Bands as thoughtfully designed as the watch itself.
A different band can really change the look of Apple Watch. So we created a full range of them in a variety of materials. The grooves in each case are precision engineered and CNC machined to ensure a perfect fit with any band. And beautifully designed buckles and closures provide the perfect finishing touch.Many faces. Millions of expressions.
Each watch comes with a variety of faces. From traditional designs. To playful characters. To visualizations of time that are as educational as they are beautiful. Most faces are extensively customizable — you can change colors, choose design elements, and add functionality. So one Apple Watch can have literally millions of different appearances. Including the one that’s precisely right for you.CRAFTMANSHIPEach material is an achievement in itself.
From the very beginning, Apple Watch was designed with a deep reverence for the art of fine watchmaking. For the raw materials, every choice we made was intended to not merely honor the traditions of the past, but to advance them. From the custom gold alloys to the sapphire crystal, each element comes together with an unrivaled level of care and precision, giving Apple Watch a beauty that is both timeless and thoroughly modern.TECHNOLOGYInnovation in every interaction.
Apple Watch is unlike any device we’ve ever made. But we wanted interacting with it to be just as easy and intuitive as using your iPhone or working on a Mac. So we invented all-new ways to select, navigate, and input that are ideally suited to a smaller device worn on the wrist. The result is an experience that’s both unique to Apple Watch and quintessentially Apple.Digital Crown. A modern twist on a traditional feature.
Every new product we’ve introduced has been defined by a unique input device. With Apple Watch, it’s the Digital Crown. On mechanical watches, the crown has historically been used to set the time and date and to wind the mainspring. We reimagined it as a versatile tool that answers the fundamental challenge of how to magnify content on a small display. Pinching to zoom, as you do on iPhone, is impractical. But turning the Digital Crown allows you to navigate nimbly and precisely, without obstructing your view. You can zoom in and out of photos, quickly scroll through lists, input data, or press it like a button to return to the Home screen. The Digital Crown is an integral part of the Apple Watch experience.Notifications. See and feel what’s next on your schedule.
Because it’s connected to your iPhone, Apple Watch can present time in a more personal way. One that’s based around your life and schedule. You’ll receive real-time notifications for incoming mail, messages, and calls. So you can answer or dismiss them instantly. And since Apple Watch sits on your wrist, your alerts aren’t just immediate. They’re intimate. With a gentle tap, notifications subtly let you know when and where your next meeting starts, what current traffic conditions are like, even when to leave so you’ll arrive on time. At any point, you can simply swipe down to Notification Center to view what you may have missed.Siri. Closer and more useful than ever.
Having Siri with you at all times means you can access it that much more quickly and conveniently. And be even more spontaneous with your requests. Simply raise your wrist and say “Hey Siri,” or press and hold the Digital Crown to dictate messages, get turn-by-turn directions, or stay up to date on your events. You’ll get an instant response to your query.BUILT-IN APPS
Not just on the wrist. Designed for it.
Apple Watch is ideal for quick looks and fast interactions. The apps it comes with have been designed to take advantage of that. There are apps you’re familiar with — like Mail, Messages, and Maps — that work in allÃ¢â¬ânew ways. Apps that become even more convenient on the wrist, like Siri, Music, and Passbook. And completely new apps, like Activity, Workout, and Camera Remote, which turns Apple Watch into a viewfinder for the iSight camera on your iPhone.
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