Al Isam history and concept The book is designed to be a reference to science in the Arab world Al Isam explains the history and concept, and how could top companies today can create global names surround us from every side and have the huge budgets of some countries is estimated budgets! This

Al Isam history and concept The book is designed to be a reference to science in the Arab world Al Isam explains the history and concept, and how could top companies today can create global names surround us from every side and have the huge budgets of some countries is estimated budgets! This book does not talk about the foundations of design or knock and rules, because the only design with all the big Bhorh is part of Al Isam system (Branding). The change of the Arab Thought about building brands is what is sought by this book, it is addressing different segments of the owners and owners of companies to everyone who works in marketing, sales, strategic planning, design, and anyone who has to do with trademarks or loves to read it. p>