Taking full account of the economic situation in the region following the Gulf War‎,‎ this practical handbook shows how to make the most out of the business opportunities in the region‎,‎ especially those created by the reconstruction programme in Kuwait‎.‎ Unique features of the book include‎:‎‎.‎ * Analysis of economic background‎,‎ including tax‎,‎ pricing and government tendering‎.‎ * Details of the cultural background including business customs‎.‎ * Banking and finance details‎,‎ including retail banking‎,‎ currency exchange‎,‎ foreign investment and capital markets‎.‎ * How to market‎,‎ including market research‎,‎ advertising and profiles of main markets‎.‎ * Sales techniques‎.‎ * Details of import regulations‎,‎ payment and delivery‎.‎ * Employment‎.‎ The book is comprehensively indexed and cross‎-referenced allowing readers to locate information on particular business operations or countries quickly‎.‎