Signal's mission is to help improve people’s oral health and habits through our products, expert advice and innovations. Discover Signal's new Complete 8 Range Natural Elements infused with pure elements from nature and is designed to give your teeth total protection. Our gentle formula blends 94 percent of natural ingredients, and is also infused with Zinc Mineral (no tricolosan and no prabens), combined to provide your teeth with anti-bacterial power to fight tooth decay, tartar formation, and protect the overall health of your gums. The toothpaste provides a natural Clean and fresh smile, specifically infused with Baking Soda, Rosemary and Mint, its formula delivers deep cleansing and a boost of natural freshness. Suitable for sensitive teeth and gums. For all age groups. The result: Complete protection, infused with nature. - 94 percent naturally sourced ingredients - Infused with Zinc mineral - Contains Natural extract - The toothpaste is designed with mild formula Advice for good health care from the Signal Team - Brush your teeth thoroughly after each meal. - Replace your Signal tootbrush after 2 or 3 months, to maintain maximum performance and freshness - Consult your dentist at least twice a year. Ingredients: Aqua, Hydrogenated Starch Hydrolysate, Hydrated Silica, PEG-32, Zinc Citrate, Sodium Lauryl Sulfate, Aroma, Mentha Piperita Oil, Rosmarinus Officinalis Leaf Oil, Cellulose Gum, Sodium Fluoride, Sodium Saccharin, Glycerin, Sodium Bicarbonate, Limonene, CI 74260.