This successful text puts "personality" back into the personality course‎,‎ integrating the classic insights of the personality theorists with modern research in a manner that will fascinate and encourage deeper thought‎.‎ This text explores classic theory from a perspective that encourages critical thinking and fosters intellectual insight with respect to human nature‎.‎ For example‎,‎ it shows the relevance of classic theory to topics of personality and culture‎,‎ evolution‎,‎ ego‎,‎ gender‎,‎ and person‎-situation interactionism‎.‎ Employing the highest scientific standards‎,‎ Personality also uses a wide range of unique and provocative pedagogical devices that have been shown to motivate students‎.‎ Hailed as the best‎-written‎,‎ most relevant personality textbook on the market‎,‎ Friedman and Schustack‎'‎s fifth edition brings the field of personality to today‎'‎s diverse student body‎.‎