The economic concepts presented in market‎-leading FUNDAMENTALS OF MANAGERIAL ECONOMICS‎,‎ 9e International Edition‎,‎ show you how to use common sense to understand business and solve managerial problems without calculus‎.‎ This innovative text helps you sharpen your economic intuition‎-‎-an invaluable skill that helps you‎,‎ as a future manager‎,‎ decide which products to produce‎,‎ costs to consider‎,‎ and prices to charge‎,‎ as well as the best hiring policy and the most effective style of organization‎.‎ With its unique integrative approach‎,‎ the text demonstrates that important business decisions are interdisciplinary‎,‎ illustrating how different functions work together‎.‎ A basic valuation model is constructed and used as the underlying economic model of the firm‎;‎ each topic is then related to an element of the value maximization model‎-‎-a process that shows how management integrates accounting‎,‎ finance‎,‎ marketing‎,‎ personnel‎,‎ and production functions‎.‎ The text also provides an intuitive guide to marginal analysis and basic economic relations‎.‎ Once you understand the importance of marginal revenue and marginal costs‎,‎ the process of economic optimization becomes intuitively obvious‎.‎ A wide variety of examples and simple numerical problems vividly illustrate the application of managerial economics to a vast assortment of practical situations‎.‎ FUNDAMENTALS OF MANAGERIAL ECONOMICS‎,‎ 9e International Edition‎,‎ teaches you to more effectively collect‎,‎ organize‎,‎ and analyze information‎,‎ giving you powerful tools that can help you become more successful‎-‎-and satisfied‎-‎-in your career‎.‎