The house of Fendi came back on perfume market after the 2005 – 2010 break with the release of the fragrance Fan di Fendi. Fan di Fendi Eau de Toilette, the fresher version of this feminine fragrance, was introduced in summer 2011. In fall 2012, the collection expands with the first masculine edition - Fan di Fendi Pour Homme, along with the intense feminine version - Fan di Fendi Extreme. This masculine scent aims at mysterious, sophisticated and urban men who radiate charisma and modern elegance. Therefore, the composition tends to be both fresh and modern, as well as classic and refined. Its character is fresh woody – aromatic, created by perfumers Francois Demachy, Delphine Lebeau-Krowiak and Benoit Lapouza. Fan di Fendi pour Homme blends notes of citrus with soft woody tones and touches of basil, cardamom, red pepper and leather. The face of the perfume is Mark Ronson, music producer, composer, DJ and style icon in the company of model Anja Rubik.