After the original The One for Men from 2008 and The One Gentlemen
from 2010, Dolce Gabbana launches the third fragrance from The One
masculine line, lighter and fresher The One Sport. As its name suggests, The One Sport
is designed for active sportsmen and dynamic "modern gladiators" who
enjoy unrestrained freedom and the excitement of outdoor activities.
This fragrance also represents the first sporty fragrance of the house.
Stefano Gabanna described the inspiration for this creation to the wwd
magazine: “We have friends that go to the gym. They are each very
different from one another, but they all enjoy going to the gym for
themselves, to feel good about themselves. As the Latins said, ‘Mens
sana in corpore sano (or a sound mind in a healthy body, in English).’ ”
The composition retains some characteristics of the original, refreshed
by aromatic and aquatic tones that give a certain dynamics to the
fragrance. It opens with aquatic notes and rosemary, combined with the
heart of cardamom and Sequoia wood. Patchouli and musk form the base.
The bottle retains the simple form of its predecessors. The design is
intended to be lighter and more sporty, but still luxurious and elegant.
The face of the fragrance is a model Adam Senn. The advertising was
shot by Mariano Vivanco.