The conservation of biological diversity depends on people‎'‎s knowledge and actions‎.‎ This book presents the theory and practice for creating effective education and outreach programmes for conservation‎.‎ The authors describe an exciting array of techniques for enhancing school resources‎,‎ marketing environmental messages‎,‎ using social media‎,‎ developing partnerships for conservation‎,‎ and designing on‎-site programmes for parks and community centres‎.‎ Vivid case studies from around the world illustrate techniques and describe planning‎,‎ implementation‎,‎ and evaluation procedures‎,‎ enabling readers to implement their own new ideas effectively‎.‎ Conservation Education and Outreach Techniques‎,‎ now in its second edition and updated throughout‎,‎ includes twelve chapters illustrated with numerous photographs showing education and outreach programmes in action‎,‎ each incorporating an extensive bibliography‎.‎ Helpful text boxes provide practical tips‎,‎ guidelines‎,‎ and recommendations for further exploration of the chapter topics‎.‎ This book will be particularly relevant to conservation scientists‎,‎ resource managers‎,‎ environmental educators‎,‎ students‎,‎ and citizen activists‎.‎ It will also serve as a handy reference and a comprehensive text for a variety of natural resource and environmental professionals‎.‎