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An Introduction to Political Communication

262 ج.م. Out of stock

* Format‎:‎ Paperback * Number of Pages‎:‎ 222 pages * Dimensions‎:‎ 156 x 230 x 16mm * Weight‎:‎ 381.02g * Publication date‎:‎ 16 Apr 2007 * Publisher‎:‎ Taylor and Francis Ltd In this successful and well established textbook‎,‎ Brian McNair examines how politicians‎,‎ trade unions‎,‎ pressure groups and terrorist organizations make use of the media‎.‎ Separate chapters look at political ... المزيد عند جوميا

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المواصفات الفنية

  • SKU:

    JU030BKAJC8WNAFAMZ

  • Model:

    9780415410694

  • Author:

    Brian McNair

وصف جوميا

  • Format‎:‎ Paperback
  • Number of Pages‎:‎ 222 pages
  • Dimensions‎:‎ 156 x 230 x 16mm
  • Weight‎:‎ 381.02g
  • Publication date‎:‎ 16 Apr 2007
  • Publisher‎:‎ Taylor and Francis Ltd

In this successful and well established textbook‎,‎ Brian McNair examines how politicians‎,‎ trade unions‎,‎ pressure groups and terrorist organizations make use of the media‎.‎ Separate chapters look at political media and their effects‎,‎ the work of political advertising‎,‎ marketing and public relations‎,‎ and the communicative practices of organizations at all levels‎,‎ from grass‎-root campaigning through to governments and international bodies‎.‎ This fourth edition is revised and updated to include‎:‎ the re‎-election of George W‎.‎ Bush in 2004‎;‎ developments in the war on terror since 2003‎,‎ including the invasion of Iraq‎;‎ the re‎-election of New Labour in 2005‎;‎ the Gilligan affair‎,‎ and changes in UK government communication since the Hutton report‎;‎ and‎,‎ the growing role of internet in political communication‎.‎ "An Introduction to Political Communication" draws on a range of contemporary examples to show how politicians and political groups communicate‎.‎

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